YouTube Mental Health Gifs
From the onset of COVID-19 I had the pleasure of working with TaskForce PR and YouTube on an ongoing series of mental health related gifs to address the emotional and mental strain we have all felt in the wake of the virus. Many of the gifs were translated into different languages for global reach, and in the month of May 2020 alone our mental health gifs garnered the highest engagement in YouTube’s Giphy history, both doubling their all time Giphy engagement history, and reaching over 500 million views in one month.